--- title: EX.CO Blog | auctions description: auctions | Stay up to date on the most important topics in digital video. Explore the latest trends, get how-to tips, and learn new strategies here. --- [![EX.CO](https://ex.co/wp-content/themes/tg/assets/images/general/logo-dark.svg "EX.CO Home")](https://ex.co)[Blog](https://blog.ex.co/)Press Release [Get in touch](https://ex.co/contact/) - [Login](https://login.ex.co/login) - [Contact Sales](https://ex.co/contact/) - My Platform - Technology - [OVP](https://ex.co/ovp/) - [Monetization](https://ex.co/monetization/) - [CMS](https://ex.co/cms/) - [Player](https://ex.co/player/) - [Vertical](https://ex.co/vertical-player/) - Solutions - [Publishers](https://ex.co/publishers/) - [CTV/DOOH](https://ex.co/ad-server/) - [Sales Houses](https://ex.co/ad-partners/) - [Advertisers](https://ex.co/advertisers/) - Resources - [Case Studies](https://ex.co/case-study/) - [Blog](https://blog.ex.co/) - [Help Center](https://support.ex.co/) - [Industry Guides](https://ex.co/guides/) - [Glossary](https://content.ex.co/glossary) - [Get in touch](https://ex.co/contact/) - [Contact Sales](https://ex.co/contact/) - Company - [About us](https://ex.co/about/) - [Leadership](https://ex.co/leadership-team/) - [Careers](https://ex.co/careers/) - [Press Room](https://ex.co/about/news/) Topics - [All](https://blog.ex.co) - [Accessibility](https://blog.ex.co/tag/accessibility) - [ad server](https://blog.ex.co/tag/ad-server) - [Ad Tech](https://blog.ex.co/tag/ad-tech) - [Advertising](https://blog.ex.co/tag/advertising) - [AI](https://blog.ex.co/tag/ai) - [auctions](https://blog.ex.co/tag/auctions) - [Case Studies](https://blog.ex.co/tag/case-studies) - [Company News](https://blog.ex.co/tag/company-news) - [Content](https://blog.ex.co/tag/content) - [Content Marketing](https://blog.ex.co/tag/content-marketing) - [Content Solutions](https://blog.ex.co/tag/content-solutions) - [contextual](https://blog.ex.co/tag/contextual) - [Cookies](https://blog.ex.co/tag/cookies) - [CTV](https://blog.ex.co/tag/ctv) - [CTV Advertising](https://blog.ex.co/tag/ctv-advertising) - [Data](https://blog.ex.co/tag/data) - [Digital Advertising](https://blog.ex.co/tag/digital-advertising) - [Digital Publishing](https://blog.ex.co/tag/digital-publishing) - [DOOH](https://blog.ex.co/tag/dooh) - [Engagement](https://blog.ex.co/tag/engagement) - [Environment](https://blog.ex.co/tag/environment) - [Events](https://blog.ex.co/tag/events) - [Google](https://blog.ex.co/tag/google) - [Green Media Product](https://blog.ex.co/tag/green-media-product) - [Guides](https://blog.ex.co/tag/guides) - [Industry News](https://blog.ex.co/tag/industry-news) - [Interactive Content](https://blog.ex.co/tag/interactive-content) - [livestream](https://blog.ex.co/tag/livestream) - [LLMs](https://blog.ex.co/tag/llms) - [Local news](https://blog.ex.co/tag/local-news) - [machine learning](https://blog.ex.co/tag/machine-learning) - [Marketing](https://blog.ex.co/tag/marketing) - [Media Buying](https://blog.ex.co/tag/media-buying) - [Monetization](https://blog.ex.co/tag/monetization) - [News](https://blog.ex.co/tag/news) - [Online Video](https://blog.ex.co/tag/online-video) - [OVP](https://blog.ex.co/tag/ovp) - [Personalization](https://blog.ex.co/tag/personalization) - [Player](https://blog.ex.co/tag/player) - [programmatic](https://blog.ex.co/tag/programmatic) - [Programmatic Advertising](https://blog.ex.co/tag/programmatic-advertising) - [Publishing](https://blog.ex.co/tag/publishing) - [Recirculation](https://blog.ex.co/tag/recirculation) - [research](https://blog.ex.co/tag/research) - [Revenue](https://blog.ex.co/tag/revenue) - [Storytelling](https://blog.ex.co/tag/storytelling) - [subscriptions](https://blog.ex.co/tag/subscriptions) - [Supply Path Optimization](https://blog.ex.co/tag/supply-path-optimization) - [Sustainability](https://blog.ex.co/tag/sustainability) - [Targeting](https://blog.ex.co/tag/targeting) - [transparency](https://blog.ex.co/tag/transparency) - [User Experience](https://blog.ex.co/tag/user-experience) - [Vertical](https://blog.ex.co/tag/vertical) - [Video](https://blog.ex.co/tag/video) - [Video Content](https://blog.ex.co/tag/video-content) - [Viewability](https://blog.ex.co/tag/viewability) - [Women in Tech](https://blog.ex.co/tag/women-in-tech) - [Yield Engine](https://blog.ex.co/tag/yield-engine) # auctions Search the blog [Turning Complexity into Revenue: How EX․CO is Redefining the Video Ad Stack](https://blog.ex.co/turning-complexity-into-revenue-what-we-shared-at-ctv-connect) #### [Turning Complexity into Revenue: How EX․CO is Redefining the Video Ad Stack](https://blog.ex.co/turning-complexity-into-revenue-what-we-shared-at-ctv-connect) April 15, 2025 Watch this video from CTV Connect when EX.CO's Chief Business Officer, Paul Jelinek, described the 4 key components of our ad server for media companies. The future of video advertising is unfolding faster than ever—and it’s multiscreen by default. [How to Spot (and Fix) Unfair Video Auctions in CTV, DOOH, and the Open Web](https://blog.ex.co/how-to-spot-and-fix-unfair-video-auctions-in-ctv-dooh-and-the-open-web) #### [How to Spot (and Fix) Unfair Video Auctions in CTV, DOOH, and the Open Web](https://blog.ex.co/how-to-spot-and-fix-unfair-video-auctions-in-ctv-dooh-and-the-open-web) April 08, 2025 Explore what makes a digital video auction truly fair and how media owners can assess whether an online video platform or ad server is offering transparency and equity in bidding. With an abundance of ad inventory across platforms today, video has emerged as the premium format commanding the highest CPMs and engagement rates. As ad dollars shift from traditional television to digital video—including the open web, connected TV (CTV), and digital out-of-home (DOOH)—ensuring... \< Newer Older \> #### Sign up to the EX.CO newsletter! 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