July 12, 2022
Learn the differences between zero-party data and first-party data, why zero-party data is so important, and how e-commerce companies can collect it. Do you have a corner market that you go to every day? Does the owner of that market know, because you’ve been going there for weeks/months/years, that your dog’s name is Hobo, that your favorite color is green, that you want to buy a candy bar but are on a diet and that you are going to buy a...
June 07, 2022
Learn how to create a successful video strategy that brings in the revenue you want to see, while maintaining a positive experience for your reader.
April 12, 2022
EX.CO has completed the acquisition of Bibblio, a machine-learning technology company with AI-driven recommendation capabilities. We are thrilled to share that EX.CO has completed the acquisition of Bibblio, a machine-learning technology company with AI-driven recommendation capabilities.
January 31, 2022
For e-commerce marketers, there’s no shortage of ways to spark engagement and increase sales this holiday season. A few ideas to help you get started. Ever since Buzzfeed launched its viral branded quizzes, marketers have been looking for ways to reimagine their seasonal marketing. Major holidays remain one of the few go-to opportunities for breaking through the cultural noise. And despite the slow, cautious start to 2022 (thanks, Omicron), this...
July 29, 2020
Learn the key things every publisher needs to know about video advertising that could help you maximize revenue and improve UX.