Posts by EX.CO Team Search the blog

With ten years in the adtech space, and countless more years' industry experience from each member of our global teams, we at EX.CO are well placed to offer our two cents on the state of the sector, the impact of new developments, and provide answers to the questions you've always pondered.
    Content That Promotes Positive Change

    Content That Promotes Positive Change

    July 02, 2020

    Digital content is powerful. Here are 5 ways you can create visual content to promote social change.

    Here’s What You Need To Know About EX.CO Video Solutions

    Here’s What You Need To Know About EX.CO Video Solutions

    June 09, 2020

    Reach revenue goals by plugging your video or editorial content into EX.CO's industry leading video monetization player.

    EX.CO Joins IRIS.TV’s Contextual Video Marketplace

    EX.CO Joins IRIS.TV’s Contextual Video Marketplace

    May 05, 2020

    Improve your brand engagement strategy and increase customer engagement with brand suitable ads.

    What content marketers should do to thrive after the third-party cookie

    What content marketers should do to thrive after the third-party cookie

    May 05, 2020

    The end of the third-party cookies doesn't mean the end of data-informed marketing strategies. Here are some unique ways to find meaningful data.

    Keep your website current with interactive content

    Keep your website current with interactive content

    April 04, 2020

    Repurpose old content by turning it into interactive content. Re-up important posts by turning them into measurable, engaging content experiences.

    How this CPG retailer earned 1055x their CTR benchmark with EX.CO

    How this CPG retailer earned 1055x their CTR benchmark with EX.CO

    March 18, 2020

    A leading, global CPG company found success with data collection, segmentation and conversions using EX.CO's interactive content platform.

    How a major haircare brand drove 253% brand uplift with interactive content

    How a major haircare brand drove 253% brand uplift with interactive content

    March 05, 2020

    Drive brand uplift with interactive content. Learn how this brand used interactive content to promote its products to the right people at the right time.

    It’s time to address some misconceptions about video

    It’s time to address some misconceptions about video

    February 13, 2020

    As the digital publishing industry continues to evolve, the rulebook changes. Here are 4 misconceptions about video that publishers need to abandon.

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