Posts by EX.CO Team Search the blog

With ten years in the adtech space, and countless more years' industry experience from each member of our global teams, we at EX.CO are well placed to offer our two cents on the state of the sector, the impact of new developments, and provide answers to the questions you've always pondered.
    The Science Behind a Sustainable Video Strategy: Your Winning Formula to Revenue

    The Science Behind a Sustainable Video Strategy: Your Winning Formula to Revenue

    June 17, 2022

    Following EX.CO's Admonsters Ops Panel, we're giving you the inside scoop on how to create a sustainable video strategy for revenue growth and engagement. Gone are the days of glitchy video ads and pop-ups that slow down websites. We are now in a new era of video advertising in which publishers can finally return to the driver’s seat and take back control of their video strategies. Following EX.CO’s recent Admonsters panel with NASDAQ, Trusted Media...

    Make or Break Your Video Strategy: How To Increase Viewability on Your Site

    Make or Break Your Video Strategy: How To Increase Viewability on Your Site

    June 07, 2022

    Learn how to create a successful video strategy that brings in the revenue you want to see, while maintaining a positive experience for your reader.

    EX.CO Acquires Video Technology Company Cedato

    EX.CO Acquires Video Technology Company Cedato

    April 22, 2021

    Cedato will become part of EX.CO’s interactive platform, providing publishers & businesses AI tech, yield optimization, and improved page performance.

    How Publishers Can Prioritize Monetization Without Compromising on UX

    How Publishers Can Prioritize Monetization Without Compromising on UX

    July 29, 2020

    Learn the key things every publisher needs to know about video advertising that could help you maximize revenue and improve UX.

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