BlogPress Release
BlogPress Release
May 05, 2026
Learn how slow video players can hurt CPMs, viewability, fill rates, and revenue—and how a monetization-first player helps publishers grow. Everything else is optimized. So why aren’t your CPMs budging? You have premium demand. Your contextual targeting is sharp. Your content is performing. By every input you can control, your video monetization should be climbing.
April 21, 2026
Discover the best video monetization technology for publishers, from ML-driven yield optimization to multiscreen delivery and revenue growth. A publisher's guide With ad dollars shifting fast and AI disrupting search-driven traffic, video monetization has never mattered more — or been harder to get right. Here's what separates high-performing platforms from legacy tools, and what every publisher should evaluate before choosing a solution.
April 13, 2026
Patch scales hyperlocal video with EX.CO, driving millions of player loads and seven-figure revenue—without sacrificing speed, trust, or user experience. If you want to know what’s really happening in your community, Patch is often the first place to look. From high school football scores and town council meetings to street closures and new restaurant openings, Patch connects readers with the stories that matter to them—right where they live.
March 12, 2026
EX․CO co-founder & CRO/CMO Shachar Orren recently sat down with Beet.TV to discuss the future of video monetization. For media owners, it’s never business as usual. The nonstop changes in the industry often bring disruption rather than stability. “I feel like every year there's something new. This industry constantly evolves and there's always a new threat,” noted EX.CO co-founder and CRO/ CMO Shachar Orren in a...
March 10, 2026
EX.CO wins Ad Tech Innovation of the Year at the Convergent TV Awards for its machine learning technology transforming CTV monetization and programmatic auction decisioning. EX.CO is proud to announce that we’ve been named Ad Tech Innovation of the Year — Infrastructure & Ecosystem at the Convergent TV Awards, recognizing our work applying machine learning to the next generation of CTV monetization.
January 21, 2026
The big game is now a multiscreen audience engine. Learn how media owners and publishers monetize game day attention across CTV, mobile, and web. Every February, the American football finale captures the nation’s attention, drawing ever-larger audiences from coast to coast. Over the past five years, U.S. viewership has steadily grown, setting a record last year with 127 million viewers. And while the on-field action has everyone tuning in,...
December 02, 2025
AI summaries are cutting publisher traffic, but opportunity remains. Explore how media brands can regain control, boost engagement, and thrive beyond search. Digital publishers have always raced to stay at the top of search results, constantly adjusting to the shifts and quirks of Google’s algorithms. It was never easy, but even after a major update, media companies could usually bounce back and reconnect with audiences.
November 18, 2025
El Español partnered with EX.CO to unify video and boost revenue, achieving a 23% RPM lift and 50% more ad impressions in one quarter. Spain’s online publication, El Español, was launched in 2015 as a bold, independent, and innovative startup. Ten years later, it’s grown into the nation’s leading general newspaper, drawing in more than 3.5 million daily visitors and over 20 million unique users each month. In August 2025, the site...
November 03, 2025
Stop wasting quarters on video vendor tests. Learn how to evaluate OVPs strategically, ask smarter questions, and drive real video monetization results. Many publishing teams dive into video vendor tests with the best intentions. But what begins as a data-driven evaluation often turns into a stalled quarter of chasing metrics and debating what “good” even means. Three months later, they still haven’t found a suitable online video platform (OVP) and...