--- title: How EX.CO Delivered a Flawless Livestream for VentureBeat description: Learn how EX.CO powered a flawless livestream for VentureBeat, delivering seamless video and zero glitches. image: https://blog.ex.co/hubfs/EXCO_VentureBeat_BlogImage_04222025%20(1).jpg --- [![EX.CO](https://ex.co/wp-content/themes/tg/assets/images/general/logo-dark.svg "EX.CO Home")](https://ex.co)[Blog](https://blog.ex.co/)Press Release [Get in touch](https://ex.co/contact/) - [Login](https://login.ex.co/login) - [Contact Sales](https://ex.co/contact/) - My Platform - Technology - [OVP](https://ex.co/ovp/) - [Monetization](https://ex.co/monetization/) - [CMS](https://ex.co/cms/) - [Player](https://ex.co/player/) - [Vertical](https://ex.co/vertical-player/) - Solutions - [Publishers](https://ex.co/publishers/) - [CTV/DOOH](https://ex.co/ad-server/) - [Sales Houses](https://ex.co/ad-partners/) - [Advertisers](https://ex.co/advertisers/) - Resources - [Case Studies](https://ex.co/case-study/) - [Blog](https://blog.ex.co/) - [Help Center](https://support.ex.co/) - [Industry Guides](https://ex.co/guides/) - [Glossary](https://content.ex.co/glossary) - [Get in touch](https://ex.co/contact/) - [Contact Sales](https://ex.co/contact/) - Company - [About us](https://ex.co/about/) - [Leadership](https://ex.co/leadership-team/) - [Careers](https://ex.co/careers/) - [Press Room](https://ex.co/about/news/) # How EX.CO Delivered a Flawless Livestream for VentureBeat June 25, 2025 - by [Tammy Blythe Goodman](https://blog.ex.co/author/tammy-blythe-goodman) ![VentureBeat Livestream](https://blog.ex.co/hubfs/EXCO_VentureBeat_BlogImage_04222025%20(1).jpg "VentureBeat Livestream") Since launching in 2006, VentureBeat has been a go-to source for tech news — covering the biggest names in the industry alongside the up-and-comers aiming to disrupt them. But the brand is more than just a publication. Through flagship events like the GamesBeat Summit, AI Impact Tour, and VB Transform, VentureBeat has built a thriving events business that fuels both community and revenue. These events are more than just marketing moments—they’re content engines. For years, VentureBeat has livestreamed key sessions to expand [reach](https://content.ex.co/glossary#reach) and extend impact. But as anyone who’s attempted a livestream knows, pulling one off without a glitch is rare. With a high-profile event on the horizon, VentureBeat needed a partner who could make things seamless — not just for the sake of the stream, but to protect the reputation of a brand built on technical excellence. ## The problem with livestreams? Everything. For a tech-forward brand like VentureBeat, a poor livestream isn’t just an inconvenience—it’s a branding risk. Yet too often, streams suffer from delays, buffering, dropped feeds, and clunky setups that burden internal teams. What should be a simple extension of an event turns into a technical minefield. VentureBeat had been down that road before. This time, they wanted the livestream to just work—no glitches, no surprises, no endless troubleshooting. ## Why EX.CO was the right partner For this event, VentureBeat turned to EX.CO’s [online video platform (OVP)](https://ex.co/ovp/), which includes a robust livestreaming solution. The process was simple: VentureBeat fed in their stream, and EX.CO’s [media server](https://ex.co/ad-server/) converted it into an HLS format for high-quality delivery through its video [player](https://ex.co/player/). EX.CO supports all major protocols—RTMP, RTP, HLS—ensuring compatibility with any production environment. And because EX.CO manages the entire livestream workflow—from ingestion to playback — VentureBeat didn’t need to worry about uptime, reliability, or scale. In short, EX.CO made the technical invisible. VentureBeat could stay focused on delivering a standout event — not wrestling with the stream behind the scenes. ## A stream without a single glitch The result? A flawless livestream. No buffering. No blackouts. No frozen frames. Just smooth, high-quality video delivered to viewers in real time. By handling every technical detail, EX.CO freed up VentureBeat to focus on content and audience engagement. And the benefits didn’t end when the event did: high-quality stream capture means VentureBeat can repurpose footage for future content and [monetization](https://content.ex.co/glossary#monetization). In fact, talks are already underway for a second livestream—this time with [monetization](https://ex.co/monetization/) baked in, using EX.CO’s built-in [ad serving](https://ex.co/ad-server/) for [pre-roll](https://content.ex.co/glossary#pre-roll), [mid-roll](https://content.ex.co/glossary#mid-roll), and [post-roll](https://content.ex.co/glossary#post-roll) placements. ## The future of events — and revenue As media companies diversify revenue through subscriptions, products, and community, live events are emerging as a powerful growth channel. VentureBeat is leading by example— and with EX.CO as its partner, it's doing so without technical compromise. *Want to learn more? Read the full case study by clicking the button below.* *[![Read the case study](https://no-cache.hubspot.com/cta/default/6184888/efe9608d-b219-4b0b-b480-380fbeb36003.png)](https://cta-redirect.hubspot.com/cta/redirect/6184888/efe9608d-b219-4b0b-b480-380fbeb36003)* ### Speak to an expert ## Recent posts ## About Tammy Blythe Goodman Tammy Blythe Goodman is VP, Brand Marketing & Communications at EX.CO. Prior to joining EX․CO in 2022, Tammy managed global communications at Taboola, Innovid, and SpotX, respectively. She has an MFA in Film from Columbia University and a BA in Communications and Literature from American University. Tammy lives in New York City and is a proud rescue dog owner and passionate pluviophile. 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