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Tammy Blythe Goodman is VP, Brand Marketing & Communications at EX.CO. Prior to joining EX․CO in 2022, Tammy managed global communications at Taboola, Innovid, and SpotX, respectively. She has an MFA in Film from Columbia University and a BA in Communications and Literature from American University. Tammy lives in New York City and is a proud rescue dog owner and passionate pluviophile.
    5 Ways To Increase E-Commerce Revenue This Valentine’s Day

    5 Ways To Increase E-Commerce Revenue This Valentine’s Day

    January 31, 2022

    For e-commerce marketers, there’s no shortage of ways to spark engagement and increase sales this holiday season. A few ideas to help you get started. Ever since Buzzfeed launched its viral branded quizzes, marketers have been looking for ways to reimagine their seasonal marketing. Major holidays remain one of the few go-to opportunities for breaking through the cultural noise. And despite the slow, cautious start to 2022 (thanks, Omicron), this...

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