Posts by Tammy Blythe Goodman Search the blog

Tammy Blythe Goodman joined EX.CO as Head of Brand Marketing and Communications in January 2022. Prior to EX.CO, Tammy managed global communications at Taboola, Innovid, and SpotX, respectively. She has an MFA in Film from Columbia University and a BA in Communications and Literature from American University. Tammy lives in New York City and is a proud rescue dog owner and passionate pluviophile.
    How To Attract (and Convert) More E-Commerce Leads

    How To Attract (and Convert) More E-Commerce Leads

    April 19, 2022

    Here are a few ways to appeal to your target audience and connect with each of your website visitors at every stage of the customer journey. Heading towards a post-pandemic future that will likely be shaped by things like NFTs and the metaverse, e-commerce is more prevalent and crucial to businesses than ever before. Regardless of whether or not you’re a brand, an Etsy shop owner, a Shopify business, or anyone in between, generating...

    EX.CO Acquires Machine-Learning Company Bibblio

    EX.CO Acquires Machine-Learning Company Bibblio

    April 12, 2022

    EX.CO has completed the acquisition of Bibblio, a machine-learning technology company with AI-driven recommendation capabilities. We are thrilled to share that EX.CO has completed the acquisition of Bibblio, a machine-learning technology company with AI-driven recommendation capabilities.

    How To Ensure More of Your Video Ads Get Seen

    How To Ensure More of Your Video Ads Get Seen

    March 23, 2022

    EX.CO offers native sticky video players that are optimized for digital environments to avoid slowing down your site while promoting a positive UX.

    Honoring Female Voices in Digital: Women's History Month

    Honoring Female Voices in Digital: Women's History Month

    March 22, 2022

    EX.CO celebrates incredible women who serve as driving forces at their respective companies. See our insightful interview with inspiring business women. Here at EX.CO, we are fortunate to not only have amazing females as colleagues but to also work day-to-day with many female leaders throughout the digital ecosystem. In celebration of the incredible women who are serving as driving forces at their respective companies, and as EX.CO continues to...

    Meet the EX.CO Expert: Li-Or Ben Harosh

    Meet the EX.CO Expert: Li-Or Ben Harosh

    February 26, 2022

    “Meet The EX.CO Expert”: Putting the spotlight various employees across our company. Meet Li-Or Ben Harosh, a member of our Media Operations Team. This month, we are introducing a new blog post series called “Meet The EX.CO Expert” to spotlight various employees across our company. Our first EX.CO expert is Li-Or Ben Harosh, a member of our Media Operations Team. Li-Or shares information with us about her role, advice for other women in tech,...

    5 Ways To Increase E-Commerce Revenue This Valentine’s Day

    5 Ways To Increase E-Commerce Revenue This Valentine’s Day

    January 31, 2022

    For e-commerce marketers, there’s no shortage of ways to spark engagement and increase sales this holiday season. A few ideas to help you get started. Ever since Buzzfeed launched its viral branded quizzes, marketers have been looking for ways to reimagine their seasonal marketing. Major holidays remain one of the few go-to opportunities for breaking through the cultural noise. And despite the slow, cautious start to 2022 (thanks, Omicron), this...

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