June 12, 2024
Executives from The Daily Beast and Advance Local discuss news monetization during a politically charged year at AdMonsters Ops 2024 in New York City. At the start of this year, the outlook for publishers was fairly bleak. GenAI was biting into valuable search business; Google was finally beginning its deprecation of third-party cookies; and the big social platforms were continuing their turn away from news. As it happened, an unlikely savior has...
October 16, 2023
We recap AdExchanger's Programmatic I/O event and explore some of the pressing questions that the industry is still grappling with. With over 1,200 people in attendance, AdExchanger’s Programmatic I/O is undoubtedly one of the most anticipated events in the advertising industry, providing a platform for experts to discuss the latest trends, challenges, and opportunities in programmatic advertising. However, even after the event...
May 25, 2022
Meeting the Future: How publishers can continue to build healthy audience habits that turn passive users into active participants. With media and technology trends endlessly evolving, publishers are met with many considerations when it comes to maintaining revenue growth and audience relationships. Following the release of the Association of Online Publishers (AOP)’s report, “Meeting the Future,” EX.CO met with leading...
February 09, 2022
See how you can engage readers and become a part of their Superbowl Sunday with EX.CO's tips for publishers looking to win their audience's attention. Soon enough, the American football season will culminate in the much anticipated showdown between the .
