How PlayWorks Boosted CTV Revenue With EX.CO’s ML-Driven Yield Engine

How PlayWorks Boosted CTV Revenue With EX.CO’s ML-Driven Yield Engine

October 09, 2025

PlayWorks boosted CTV revenue by 33% with EX.CO’s ML-driven yield engine, achieving smarter, seamless monetization at scale. If you’ve ever launched a game on your smart TV or streamed an AVOD channel, chances are you’ve seen PlayWorks in action. With more than 400 AVOD gaming apps and 24/7 linear channels across platforms like Roku, Samsung, LG, Comcast, Vizio, and SKY, PlayWorks delivers fun, interactive experiences to...

Turning Complexity into Revenue: How EX․CO is Redefining the Video Ad Stack

Turning Complexity into Revenue: How EX․CO is Redefining the Video Ad Stack

April 15, 2025

Watch this video from CTV Connect when EX.CO's Chief Business Officer, Paul Jelinek, described the 4 key components of our ad server for media companies. The future of video advertising is unfolding faster than ever—and it’s multiscreen by default.

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