Motorsport Revs Up Video Revenue With EX.CO

Motorsport Revs Up Video Revenue With EX.CO

October 14, 2025

Discover how Motorsport tripled its video revenue with EX.CO by delivering contextual recommendations without adding manual work or slowing down the site. Motorsport Network is the global authority in motorsports and automotive journalism, delivering nonstop racing and auto coverage across 21 editions in 14 languages, reaching an audience of 42 million. From live race commentary to in-depth automotive features, Motorsport delivers content that’s...

How PlayWorks Boosted CTV Revenue With EX.CO’s ML-Driven Yield Engine

How PlayWorks Boosted CTV Revenue With EX.CO’s ML-Driven Yield Engine

October 09, 2025

PlayWorks boosted CTV revenue by 33% with EX.CO’s ML-driven yield engine, achieving smarter, seamless monetization at scale. If you’ve ever launched a game on your smart TV or streamed an AVOD channel, chances are you’ve seen PlayWorks in action. With more than 400 AVOD gaming apps and 24/7 linear channels across platforms like Roku, Samsung, LG, Comcast, Vizio, and SKY, PlayWorks delivers fun, interactive experiences to...

The Content-to-Cash Funnel: How to Turn Every Article Into a Video Revenue Engine

The Content-to-Cash Funnel: How to Turn Every Article Into a Video Revenue Engine

September 22, 2025

What if every single article on your site could become a revenue engine—without adding manual work or slowing down your team? Learn more in this blog post. In digital publishing, your articles are your product. But not all content performs equally when it comes to monetization. Some articles are fully optimized with engaging video, strong RPMs, and long session durations. Others—despite high traffic or evergreen relevance—are left untouched by video...

Direct Path Optimization: How Agencies Gain Strategic Advantage in Video Advertising

Direct Path Optimization: How Agencies Gain Strategic Advantage in Video Advertising

September 04, 2025

Learn how advertising agency leaders can maximize their media investments across online video, CTV, and DOOH while demonstrating value beyond efficiency. When every agency can access the same video inventory through the same intermediaries, how do you create meaningful differentiation for your clients? This question is driving a fundamental shift in how media investment leaders approach video supply paths. As fragmentation increases across online...

Why Publishers Are Leaving Money on the Table With Irrelevant Video

Why Publishers Are Leaving Money on the Table With Irrelevant Video

August 19, 2025

Learn how your video strategy may not be matching the intent of your content while also draining your revenue potential. The hidden revenue gap you can’t afford to ignore.

From Chaos to Context: How EX.CO’s AI Engine Optimizes Publisher Workflows and Yield

From Chaos to Context: How EX.CO’s AI Engine Optimizes Publisher Workflows and Yield

July 30, 2025

Learn how EX.CO’s AI engine optimizes publisher workflows and drives yield. While content has long been recognized as king in the digital landscape, context has emerged as the true emperor driving strategic decision-making across our industry. From content curation to programmatic advertising and bidding optimization, contextual intelligence now serves as the foundation...

The Silent Killers in Your Ad Tech Stack: 4 Red Flags You Can’t Afford to Ignore

The Silent Killers in Your Ad Tech Stack: 4 Red Flags You Can’t Afford to Ignore

July 17, 2025

The right partner brings transparency. And the red flags that signal a bad one? They’re not hard to spot—if you’re paying attention. Publisher-oriented third-party vendors have one main task: to make their product work, in most cases by generating revenue for the publisher. If they can’t make that happen, they’ll tend to do the next best thing—i.e., try to make their product seem like it’s working.

How The Autopian Revved Up Engagement and Revenue—Without Sacrificing UX

How The Autopian Revved Up Engagement and Revenue—Without Sacrificing UX

July 08, 2025

The Autopian used EX.CO’s video platform to boost engagement and revenue by 27%—all while preserving its unique voice and an exceptional user experience. If you care about cars, you know about The Autopian. Launched by Jason Torchinsky and David Tracy—the two most-read Jalopnik writers—along with prolific businessman/TV personality Beau Boeckmann, The Autopian is a daily ode to car culture, combining irreverent analysis of the day's news with deep...

How EX.CO Delivered a Flawless Livestream for VentureBeat

How EX.CO Delivered a Flawless Livestream for VentureBeat

June 25, 2025

Learn how EX.CO powered a flawless livestream for VentureBeat, delivering seamless video and zero glitches. Since launching in 2006, VentureBeat has been a go-to source for tech news — covering the biggest names in the industry alongside the up-and-comers aiming to disrupt them. But the brand is more than just a publication. Through flagship events like the GamesBeat Summit, AI Impact Tour, and VB...

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