8 Ways to Optimize Your Video Ad Inventory for Media Buyers

8 Ways to Optimize Your Video Ad Inventory for Media Buyers

January 18, 2023

If you are a digital publisher, you need to optimize your video ad inventory for media buyers... If you are a digital publisher who produces content, it’s important that you know how to create the best possible environment that will appeal to a maximum amount of media buyers. This includes fully optimizing your video ad inventory. There are two significant parts of this video inventory...

Predictions: What is the Future of Programmatic Advertising?

Predictions: What is the Future of Programmatic Advertising?

December 22, 2022

Read 2023 predictions about programmatic advertising from today's ad tech industry thought leaders. Over the years, we've seen the advertising industry evolve. And with factors like new technologies, partnerships, recommended guidelines, and privacy compliance issues, it often feels like our industry is changing every day.

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