3 Reasons Why You Should Add Personalized Content to Your Website

3 Reasons Why You Should Add Personalized Content to Your Website

June 22, 2022

Learn why adding personalized content to your website can dramatically increase the amount of time users spend on your site and ultimately drive sales. As a consumer, what catches your attention and keeps you scrolling on a website for longer? Is it personalized content and product recommendations that hit exactly what you’re looking for? Or maybe a personalized experience on-site that mimics the in-person sales interaction you’d have at a...

The Science Behind a Sustainable Video Strategy: Your Winning Formula to Revenue

The Science Behind a Sustainable Video Strategy: Your Winning Formula to Revenue

June 17, 2022

Following EX.CO's Admonsters Ops Panel, we're giving you the inside scoop on how to create a sustainable video strategy for revenue growth and engagement. Gone are the days of glitchy video ads and pop-ups that slow down websites. We are now in a new era of video advertising in which publishers can finally return to the driver’s seat and take back control of their video strategies. Following EX.CO’s recent Admonsters panel with NASDAQ, Trusted Media...

Make or Break Your Video Strategy: How To Increase Viewability on Your Site

Make or Break Your Video Strategy: How To Increase Viewability on Your Site

June 07, 2022

Learn how to create a successful video strategy that brings in the revenue you want to see, while maintaining a positive experience for your reader.

3 Ways To Turn Passive Users into Active Participants

3 Ways To Turn Passive Users into Active Participants

May 25, 2022

Meeting the Future: How publishers can continue to build healthy audience habits that turn passive users into active participants. With media and technology trends endlessly evolving, publishers are met with many considerations when it comes to maintaining revenue growth and audience relationships. Following the release of the Association of Online Publishers (AOP)’s report, “Meeting the Future,” EX.CO met with leading...

How to Make Your Blog Post Content More Engaging

How to Make Your Blog Post Content More Engaging

May 12, 2022

Learn how to take your content marketing efforts to the next level with unique, interactive content for your blog. So, you’ve written a blog post. Will anyone read it? I know. That’s the million dollar question! You umm and ahh for hours over the content, the style, and the keywords. You put in the research, you unleash your best ideas, and then…. The wait. The uncertainty. Will this be the post that goes...

5 Ways To Prep Your Online Store For Success This Mother’s Day, Father’s Day, and Graduation Season

5 Ways To Prep Your Online Store For Success This Mother’s Day, Father’s Day, and Graduation Season

April 26, 2022

Learn top ways to prepare your e-commerce store for success during the upcoming gift-giving holidays: Mother's Day, Father's Day & graduation season. Although pandemic restrictions have eased in many parts of the world, most consumers are still making online purchases, as COVID-19 reshaped buying behavior permanently. In fact, eMarketer predicts that worldwide e-commerce sales will surpass $7 trillion by 2025, and according to a March 2022...

How To Attract (and Convert) More E-Commerce Leads

How To Attract (and Convert) More E-Commerce Leads

April 19, 2022

Here are a few ways to appeal to your target audience and connect with each of your website visitors at every stage of the customer journey. Heading towards a post-pandemic future that will likely be shaped by things like NFTs and the metaverse, e-commerce is more prevalent and crucial to businesses than ever before. Regardless of whether or not you’re a brand, an Etsy shop owner, a Shopify business, or anyone in between, generating...

EX.CO Acquires Machine-Learning Company Bibblio

EX.CO Acquires Machine-Learning Company Bibblio

April 12, 2022

EX.CO has completed the acquisition of Bibblio, a machine-learning technology company with AI-driven recommendation capabilities. We are thrilled to share that EX.CO has completed the acquisition of Bibblio, a machine-learning technology company with AI-driven recommendation capabilities.

How To Ensure More of Your Video Ads Get Seen

How To Ensure More of Your Video Ads Get Seen

March 23, 2022

EX.CO offers native sticky video players that are optimized for digital environments to avoid slowing down your site while promoting a positive UX.