The Science Behind a Sustainable Video Strategy: Your Winning Formula to Revenue

The Science Behind a Sustainable Video Strategy: Your Winning Formula to Revenue

June 17, 2022

Following EX.CO's Admonsters Ops Panel, we're giving you the inside scoop on how to create a sustainable video strategy for revenue growth and engagement. Gone are the days of glitchy video ads and pop-ups that slow down websites. We are now in a new era of video advertising in which publishers can finally return to the driver’s seat and take back control of their video strategies. Following EX.CO’s recent Admonsters panel with NASDAQ, Trusted Media...

3 Ways To Turn Passive Users into Active Participants

3 Ways To Turn Passive Users into Active Participants

May 25, 2022

Meeting the Future: How publishers can continue to build healthy audience habits that turn passive users into active participants. With media and technology trends endlessly evolving, publishers are met with many considerations when it comes to maintaining revenue growth and audience relationships. Following the release of the Association of Online Publishers (AOP)’s report, “Meeting the Future,” EX.CO met with leading...

How Every Publisher Can Engage Audiences Around the Big Game (and Other Sporting Events)

How Every Publisher Can Engage Audiences Around the Big Game (and Other Sporting Events)

February 09, 2022

See how you can engage readers and become a part of their Superbowl Sunday with EX.CO's tips for publishers looking to win their audience's attention. Soon enough, the American football season will culminate in the much anticipated showdown between the .

5 Ways To Increase E-Commerce Revenue This Valentine’s Day

5 Ways To Increase E-Commerce Revenue This Valentine’s Day

January 31, 2022

For e-commerce marketers, there’s no shortage of ways to spark engagement and increase sales this holiday season. A few ideas to help you get started. Ever since Buzzfeed launched its viral branded quizzes, marketers have been looking for ways to reimagine their seasonal marketing. Major holidays remain one of the few go-to opportunities for breaking through the cultural noise. And despite the slow, cautious start to 2022 (thanks, Omicron), this...

Predictions: Web Design Trends We’ll Be Seeing in 2022

Predictions: Web Design Trends We’ll Be Seeing in 2022

January 12, 2022

Interactive content, editorial formats, and online communities creation are 2022 web trends we'll see this year. In today's digital age, it's more important than ever before to stay up with the latest trends. Last year, we saw many brands and businesses discovering ways to connect better with their audiences through interactive content, more digestible editorial formats, and the creation of online...

Publishers Keep Calm and Start Collecting – Learn How VICE, Criteo and PubMatic Are Taking On First-Party Data Collection

Publishers Keep Calm and Start Collecting – Learn How VICE, Criteo and PubMatic Are Taking On First-Party Data Collection

September 21, 2021

Missed last week’s EX.CO-hosted webinar on all things data? Here are 5 tips for publishers from our panel, including experts from VICE, PubMatic and Criteo.

5 Tips on How to get 2023 Data Ready

5 Tips on How to get 2023 Data Ready

August 31, 2021

Missed the AdMonsters Publisher Forum? Check out this blog post for the key takeaways which include top tips for first-party data collection and more.

The data opportunity: an eBook to help publishers through a seismic industry shift- with exclusive input from VICE

The data opportunity: an eBook to help publishers through a seismic industry shift- with exclusive input from VICE

July 08, 2021

Learn how publishers can win with the rise of first party data & demise of third party cookies-- with actionable tips & exclusive advice from EX.CO & VICE.

EX.CO Acquires Video Technology Company Cedato

EX.CO Acquires Video Technology Company Cedato

April 22, 2021

Cedato will become part of EX.CO’s interactive platform, providing publishers & businesses AI tech, yield optimization, and improved page performance.